Fans of Kenyan content creator Ruth K are raising eyebrows after her sudden social media overhaul. The mother of one, who recently split from comedian Mulamwah, has archived all YouTube content and launched a new Facebook account.
Her previous Facebook profile, boasting 822,000 followers, now lies dormant, fuelling speculation about her abrupt online exit. The move follows Ruth and Mulamwah’s breakup announcement, which initially left fans sceptical.
Observant followers noted Ruth’s Facebook stories featured clips from Mulamwah’s comedy show, deepening confusion. Many now question whether history is repeating itself, referencing the comedian’s 2022 split from ex-partner Carol Sonnie.
During that breakup, Mulamwah revealed his company managed social media accounts for close associates, including romantic partners. He claimed this arrangement helped build their brands while securing a share of their earnings.
Sonnie later accused him of controlling her online presence, a narrative fans fear may resurface with Ruth. Ruth’s YouTube channel, now stripped of content, adds to the mystery.
She has redirected followers to her new Facebook page without explaining the shift. Fans speculate whether contractual ties or personal choices drove the changes.
Mulamwah’s past remarks about “protecting his brand” from public disputes resurfaced in online discussions.
Critics recall how Sonnie faced similar digital erasure post-split, sparking debates about creative ownership in influencer part partnerships.
As Ruth navigates her rebrand, supporters urge transparency. The situation highlights the blurred lines between personal and professional lives in Kenya’s digital content scene.
For now, all eyes remain on whether Ruth’s fresh start will silence rumours—or amplify them.
By Nairobi