Dr Ofweneke has spoken out against what he describes as a growing trend of content creators using negative stereotypes about the Luhya community to gain views and engagement on social media.
In a video shared on his Instagram page on Thursday, July 23, 2026, the comedian urged creators to stop making the Luhya community the punchline of viral content, arguing that the practice is both disrespectful and divisive.
While acknowledging that comedy often draws inspiration from everyday experiences, Ofweneke said repeatedly targeting one community with stereotypical jokes only reinforces harmful perceptions.
“Leave the Luhya community out of it”
Addressing content creators, Ofweneke challenged those seeking online attention to avoid using the Luhya community as the basis for their jokes.
“There is something that has come to my attention, and if I don’t speak about it, it’s a very useless trend that will continue. If you want to trend using a certain tribe or stereotypical jokes, please use your own community,” he said.
He noted that many videos circulating online portray Luhya men, women and cultural practices negatively, while rarely highlighting any positive aspects of the community.
The comedian questioned why the Luhya community had become a frequent target whenever creators wanted to go viral.
Urges Creators to Stop Normalising Stereotypes
Ofweneke called on content creators to allow members of the Luhya community to tell their own stories instead of relying on stereotypes for entertainment.
He also urged creators to be more mindful of the impact their content can have, particularly when it touches on culture, identity and ethnicity.
“If you’re not going to praise us, leave us alone. Leave Luhya men out of your conversations and your TikTok videos. Leave Luhya women out of your videos. Leave Luhya culture out of your videos. Plain and simple,” he said.
His remarks have added to the ongoing conversation about responsible content creation and the role social media plays in shaping perceptions of different communities.